SiR Chasing Summer
RCA Records reached out to the CNC team to curate an immersive activation that would highlight the 3rd studio album release “Chasing Summer” from their newly signed recording artist SiR. Our team met with the RCA and TDE senior management in Los Angeles to imagine the vision for this experiential space. Our goal for this projects was to deliver a cutting edge, memorable, and a little unorthodox event concept that brought the essence of SiR's album to the private audience.
RCA Records and Top Dawg Entertainment (TDE)
Hubble Studio, Los Angeles